Human blood is an inevitable component of human body for the sustaining life. Availability of safe blood on demand is a big medical concern in all developing countries including India. Supply of adequate blood could be achieved through timely blood donation camps, where voluntary donors can donate blood. In India, organizations of blood donation camp are formidably less than the requirements and are not organized in a systematic way. It implies the necessity to manage blood donation camp in a coordinated way to ensure the continuous supply of blood. This paper proposes an integrated Blood Donation Camp Management System which is a web based application with mobile compatibility designed to manage Blood Donation Campaign dynamically in an effective way with AADHAAR integration. In this research work an automated system is designed to identify different user entities involved along with other activities that are performed. The system architecture along with data model and database schema has been discussed. Historical data that will be collected through this system can be used for analytical processing to make future camping decision. © Springer Nature Singapore Pte Ltd. 2019.